I Was recently on the Jim Blasingame Show. Listen to the interview now.

Blog..James Blog...

The latest james Bond movie opened this weekend to massive box office results.

Why would anyone want to go see a James Bond movie anymore. After all don't we all know the story? Bond the good guy fights some bad guy with a couple of hot women and a bunch of really great chase scenes.

There is nothing really different. Other than the actor playing the part and some better special effects than the james Bond movies of the 60's.

What is your franchise? Are you consistent? Do people know what they are getting from you? Are you the James Bond of your business?

You need to freshen up your presentation. But at the same time you don't need to reinvent the wheel every time.

Build a franchise and make sure you deliver what is expected. If you do you will have a long career just like Mr. Bond.